Online Marketing Mastery Training Program
Training Auto Appearance Entrepreneurs To Go From Zero To A Million
Attention auto appearance entrepreneurs!
Are you looking to take your business to the next level and achieve over 1 million in sales? Our Online Marketing Mastery Training Program is designed specifically for you. Our comprehensive, twelve-hour online training covers all the key areas essential for success today, including building a unique, professional, and credible image, mastering sales strategies to close more jobs and increase your profits, and harnessing the power of the internet to promote and grow your business through social media.
You will also learn how to create successful targeted paid advertising campaigns and utilize video marketing to build your brand and captivate your online audience. Our training will likewise teach you the secrets to email marketing, including list building, automation, and segmentation, as well as the knowledge and skills needed to optimize your website for maximum conversions, driving sales and boosting your business to success.
Whether you’ve been in the business for years, or are just starting out, this program will provide you with valuable insights that will help you to take your auto appearance business to new heights! With 76 videos, 43 pages of downloadable takeaways, and over 12 hours of in-depth educational content, every auto appearance entrepreneur will find something new to learn, that will propel them to greater success.
Our comprehensive training program includes:
- Branding: Brand Your Way to the Top: Building a Million-Dollar Business Image
- Website: What It Takes To Turn Website Visitors Into Paying Customers
- Sales Mastery: The Key to Growing Your Auto Appearance Business
- Social Media: How to Reach and Engage with Billions Around the Globe
- Videography: Your Secret Weapon for Brand Building and Business Growth
- Email Marketing: How to Use Email to Grow and Engage Your Clientele
- Paid Advertising: Targeting Your Ideal Audience and Making Your Phone Ring
- Marketing Fusion: Mix and Match Strategies that Work
Here’s What You Will Learn In Our Online Training:
Branding
Brand Your Way to the Top: Building a Million-Dollar Business Image
- Introduction to branding – What makes a brand a brand that sells?
- Understanding your audience
- Developing a brand strategy
- Creating your brand identity
- Creating a customer experience that matches your brand identity
Slide Presentation: Examples of good and bad branding
Take Aways & Downloads: In-depth brand development worksheet, key characteristics of effective and impactful brands, and a brand building checklist – getting it all done!
Website
What It Takes To Turn Website Visitors Into Paying Customers
- Importance of a professional website for auto appearance businesses
- Essential elements of a website that sells
- Building trust and credibility through website design
- Writing effective website copy – How to get it done fast
- Utilizing your Blog and Photo Gallery to captivate visitors
- Optimizing your site for increased visibility on search engines
- How to create a great website without breaking the bank
Review: Examples of good and bad auto-appearance websites
Take Aways & Downloads: Website success checklist, and paid search engine optimization (SEO) checklist.
Sales Mastery
The Key to Growing Your Auto Appearance Business
- Knowing your customer
- Tips for communicating with your customer at every point of contact
- How to build rapport and the power behind it
- Understanding the Selling Process
- The Seven Building Blocks to Sales Success
- Identifying pain points and offering solutions
- Presenting your services in the most compelling way
- Overcoming objections
- Up-selling & Cross-selling
- Differentiating your product and service from the competition
- Selling to wholesale and fleet customers
- Building your sales arsenal
Take Aways & Downloads: Knowing your target customer, questions to ask for every type of service, steps to building rapport during the sales process, closing question and trial close question examples, differentiating idea sheet.
Social Media
How to Reach and Engage with Billions Around the Globe
- Overview of popular social media platforms
- Understanding algorithms and using hashtags
- Building a social media strategy
- Creating engaging content
- Increasing followers and engagement
- Communicating with your followers to bring in sales
- Tips and tricks for social media success
Take Aways & Downloads: Weekly and Daily social media action list, social media posting idea list to help with coming up with great posting ideas, steps to social media success worksheet.
Videography
Your Secret Weapon for Brand Building and Business Growth
- The role of video in marketing your auto appearance business
- Identifying the types of videos that best suit your brand and business goals
- Choosing the right equipment to fit your needs and budget
- Understanding Shooting techniques for different types of videos
- Using lighting, framing, and sound to capture high-quality footage
- Introduction to basic video editing skills
- Adding music, text, and other elements to enhance your videos
- Optimizing videos for different platforms, such as YouTube, Instagram, and Facebook
- Creating a video content strategy to engage your audience and drive growth
Take Aways & Downloads: Video creation idea sheet with dozens of video content ideas to provide inspiration, questions to ask for video testimonials, how to export videos for different platforms.
Email Marketing
How to Use Email to Grow and Engage Your Clientele
- Why you need to utilize email in your marketing strategy
- How to build an email list
- Top platforms for emailing
- 20 Types of emails you can and should be sending your list
- List segmentation for sending
- Automating your email campaigns
- When to use text-based emails and when to use graphical emails
- The six email campaigns you need to use
- Following best practices for email marketing
Templates: We will provide written text-based email copy for the top 6 email campaigns you need to be using which will include 15 individual email templates that you can copy, tweak and use as desired.
Take Aways & Downloads: Email pre-flight checklist, list of email templates.
Paid Advertising
Targeting Your Ideal Audience and Making Your Phone Ring
- Introduction to paid advertising
- Understanding the differences between paid advertising platforms
- Setting up a paid search campaign – Step by step walk-through
- Setting up a paid social advertising campaign – Step by step walk-through
- Creating effective ads
- Targeting the right audience
- Measuring and optimizing ad performance
- Tips, tricks and secrets to paid advertising success
Take Aways & Downloads: Search advertising step-by-step checklist, social advertising step-by-step checklist, paid advertising terms and definitions sheet.
Marketing Fusion
Mix and Match Strategies that Work
- Accelerate business growth through effective networking
- Attain success using synergistic collaboration in joint ventures
- Broaden your reach by connecting with local businesses
- Elevate sales and buzz with strategic event marketing at various local shows
- Connect with fellow professionals through business referral networks and online groups
- Guerrilla marketing and additional marketing techniques
- Other tips, tricks and business getting secrets
Take Aways & Downloads: List of business referral networks to join, tips for making local connections and working out joint business deals.
Program Features
Rightlook.com makes Marketing your business easy with:
Online Training
Step-by-step branding, marketing, and sales instruction from Rightlook Marketing Experts.
Videography Demos
Learn about latest video-creating technology and techniques straight from Rightlook educators.
Take Aways & Downloads
We provide free resources to help you learn, grow, and expand your knowledge.
Taught By Marketing Experts
Our Marketing Mastery Training is taught by world class experts who are respected professionals in the industry.
Certification
Upon successful completion of class, you’ll receive a printed certificate to show you are certified in auto appearance marketing.
Downloadable Resources:
With 43 pages of downloadable resources, you’ll get valuable, lasting files that you can reference whenever needed.
Branding
In-depth brand development worksheet, key characteristics of effective and impactful brands, and a brand building checklist – getting it all done!
Website
Website success checklist, and paid search engine optimization (SEO) checklist.
Sales Mastery
Knowing your target customer, questions to ask for every type of service, steps to building rapport during the sales process, closing question and trial close question examples, differentiating idea sheet.
Videography
Video creation idea sheet with dozens of video content ideas to provide inspiration, questions to ask for video testimonials, how to export videos for different platforms.
Email Marketing
We will provide written text-based email copy for the top 6 email campaigns you need to be using which will include 15 individual email templates that you can copy, tweak and use as desired.
Social Media
Weekly and Daily social media action list, social media posting idea list to help with coming up with great posting ideas, steps to social media success worksheet.
Paid Advertising
Search advertising step-by-step checklist, social advertising step-by-step checklist, paid advertising terms and definitions sheet.
Marketing Fusion
List of business referral networks to join, tips for making local connections and working out joint business deals.
Power Up Your Marketing Skills
Don’t let this opportunity to take your auto appearance business to the next level pass you by. Join our Online Marketing Mastery Training Program today and become a marketing master, equipped with the knowledge and skills to explode your business growth. Our online training will give you access to over 12 hours of content, 76 videos to learn from, and 43 pages of downloadable takeaways that will leave you poised for success in the automotive appearance industry.
With our comprehensive training, expert guidance, and proven strategies, you will be on your way to achieving the success you deserve. So, take action now and sign up for our program to start your journey toward marketing mastery and business success!
Legal Disclaimer:
Results may vary and we cannot guarantee success or specific outcomes. The success of any marketing strategies or techniques taught in this training program depends on various factors such as market conditions, competition, individual effort, and other factors beyond our control. We provide training and guidance, but it is up to each participant to implement the strategies and take responsibility for their own success. Any examples of success or results shown are not typical and should not be considered as a guarantee of results. We do not make any express or implied warranties or guarantees about the performance of any strategies or techniques taught in this program.