5-Day Marketing Mastery Training Program
Training Auto Appearance Entrepreneurs To Go From Zero To A Million
Attention auto appearance entrepreneurs!
Are you looking to take your business to the next level and achieve over 1 million in sales? Our 5-Day Marketing Mastery Training Program is designed specifically for you. Our training covers all the key areas essential for success today, including branding your business for success, building a professional and credible image, and mastering sales strategies to close more jobs and increase your profits.
You will also learn how to create successful paid advertising campaigns and use video marketing to build your brand and increase growth. Our training will teach you the secrets to email marketing, including list building, automation, and segmentation, as well as how to effectively use social media to generate leads and grow your business. By the end of the program, you will have the knowledge and skills to optimize your website for maximum conversions, driving sales and boosting your business to success.
Our comprehensive training program includes:
- Branding: Brand Your Way to the Top: Building a Million-Dollar Business Image
- Creating a Killer Website: The Ultimate Guide to Converting Visitors to Customers
- Sales Mastery: The Key to Growing Your Auto Appearance Business
- Making Your Phone Ring: Successful Paid Advertising for Auto Appearance Businesses
- The Video Revolution: Your Secret Weapon for Brand Building and Business Growth
- Email Marketing Mastery: How to Use Email to Grow Your Service Business
- From Likes to Leads: How to Use Social Media to Grow Your Auto Appearance Business
- Marketing Fusion: Mix and Match Strategies that work
Here’s What You Will Learn In Our 5-Day Training:
Branding
Brand Your Way to the Top: Building a Million-Dollar Business Image
- Introduction to branding – What makes a brand a brand that sells?
- Understanding your audience
- Developing a brand strategy
- Creating your brand identity
- Creating a customer experience that matches your brand identity
Slide Presentation: Examples of good and bad branding
Take Aways & Downloads: Brand building checklist – Getting it all done!
Creating a Killer Website
The Ultimate Guide to Converting Visitors to Customers
- Importance of a professional website for auto appearance businesses
- Essential elements of a website that sells
- User experience design
- Writing effective website copy – How to get it done fast
- Building trust and credibility through website design
- Search Engine fundamentals for getting free traffic and business
- Creating a Google My Business Profile the right way
- How to create a great website without breaking the bank
Live Review: Examples of good and bad auto-appearance websites
Take Aways & Downloads: Website Success Checklist
Sales Mastery
The Key to Growing Your Auto Appearance Business
- Understanding the sales process
- How to build rapport and the power behind it
- Identifying pain points and offering solutions
- Presenting your services in the most compelling way
- Overcoming objections
- Up-selling & Cross-selling
- Closing the sale
- Differentiating your product and service from the competition
- The 5 Step sales process you should be using on every sales call or presentation
- Tips & Tricks to selling more services to more customers for more money
Hands-On Roll Playing: The sales process
Take Aways & Downloads: Sales script examples, checklists for success, rapport-building idea sheet, closing questions, trial close questions, differentiating idea sheet.
Making Your Phone Ring
Successful Paid Advertising for Auto Appearance Businesses
- Introduction to paid advertising
- Understanding the differences between paid advertising platforms
- Setting up a paid search campaign – Step by step walk-through
- Setting up a paid social advertising campaign – Step by step walk-through
- Creating effective ads
- Targeting the right audience
- Conversion optimization and landing page fundamentals
- Measuring and optimizing ad performance
- Tips, tricks and secrets to paid advertising success
Take Aways & Downloads: Search advertising step-by-step checklist, social advertising step-by-step checklist, paid advertising terms and definitions sheet.
The Video Revolution
Your Secret Weapon for Brand Building and Business Growth
- The role of video in marketing your auto appearance business
- Identifying the types of videos that best suit your brand and business goals
- Choosing the right equipment to fit your needs and budget
- Understanding Shooting techniques for different types of videos
- Using lighting, framing, and sound to capture high-quality footage
- Introduction to basic video editing skills, including a live demo walkthrough
- Adding music, text, and other elements to enhance your videos
- Optimizing videos for different platforms, such as YouTube, Instagram, and Facebook
- Creating a video content strategy and schedule to engage your audience and drive growth
Hands-On: Shooting videos with your cell phone, mirrorless cameras, using affordable lighting, and using microphones for killer audio.
Take Aways & Downloads: Resource sheet with links to affordable camera gear, gimbals, tripods, mono-pods, lights and audio equipment. Video creation idea sheet with dozens of video content ideas to provide inspiration, video shoot checklist, video editing checklist.
Email Marketing Mastery
How to Use Email to Grow Your Service Business
- How to build an email list
- Choosing a platform for emailing
- 20 Types of emails you can and should be sending your list
- List segmentation for sending
- The 8-word email you should send every 3 months to your entire email list
- Automating your email campaigns
- When to use text-based emails and when to use graphical emails?
- The six email campaigns you need to use
- Following best practices for email marketing
- Tips, Tricks & Secrets for bringing in the business with email sending
Templates: We will provide written text-based email copy for the top 6 email campaigns you need to be using which will include over 30 individual email templates that you can copy, tweak and use as desired.
Take Aways & Downloads: Email pre-flight checklist, List of email content ideas.
From Likes to Leads
How to Use Social Media to Grow Your Auto Appearance Business
- Overview of popular social media platforms
- Building a social media strategy
- Creating engaging content
- Increasing followers and engagement
- Measuring and optimizing social media performance
- Communicating with your followers to bring in sales
- Tips and tricks for social media success
Take Aways & Downloads: Weekly and Daily social media action list, social media posting idea list to help with coming up with great posting ideas, Live review of successful campaigns that you can learn from.
Marketing Fusion
Mix and Match Strategies that work
- Accelerate business growth through effective networking.
- Attain success using synergistic collaboration in joint ventures.
- Broaden your reach by connecting with local businesses.
- Elevate sales and buzz with strategic event marketing at various local shows.
- Maximize growth by harnessing B2B sales potential in wholesale and commercial accounts.
- Other tips, tricks and business getting secrets
Program Features
Rightlook.com makes Marketing your business easy with:
5-Day Training
5 Days of step-by-step branding, marketing, and sales instruction from Rightlook Marketing Experts.
Videography Training
One full day of video training includes hands-on instruction.
Take Aways & Downloads
We provide free resources to help you learn, grow, and expand your knowledge.
Small Class Sizes
Our training is taught in a small intimate group setting for maximum results.
Free Swag Bag
Your free swag bag is filled with training materials and Rightlook swag to make your marketing training experience all it can be!
Catered Lunches
All lunches will be catered in our Rightlook.com cafeteria. Your lunch break is a great time to network with other students.
Taught By Marketing Experts
Our Marketing Mastery Training is taught by world class experts who are respected professionals in the industry.
Certification
Upon successful completion of class, you’ll receive a printed certificate to show you are certified in auto appearance marketing.
Graduation Celebration & Toast
On graduation day we will celebrate your success with Rightlook Staff and toast to your future success before you head off on your exciting new career or business!
Take Home and Downloadable Resources:
Branding
Brand building checklist – Getting it all done!
Selling
Sales script examples, checklists for success, rapport-building idea sheet, closing questions, trial close questions, differentiating idea sheet.
Paid Advertising
Search advertising step-by-step checklist, social advertising step-by-step checklist, paid advertising terms and definitions sheet.
Video Shooting & Editing
Resource sheet with links to affordable camera gear, gimbals, tripods, monopods, lights, and audio equipment. Video creation idea sheet with dozens of video content ideas to provide inspiration, video shoot checklist, video editing checklist.
We will provide written text-based email copy for the top 6 email campaigns you need to be using which will include over 30 individual email templates that you can copy, tweak and use as desired.
Social Media
Weekly and Daily social media action list, social media posting idea list to help with coming up with great posting ideas, Live review of successful campaigns that you can learn from.
Power Up Your Marketing Skills
Don’t let this opportunity to take your auto appearance business to the next level pass you by. Join our 5-Day Marketing Mastery Training Program today and become a marketing master, equipped with the knowledge and skills to explode your business growth.
With our comprehensive training, expert guidance, and proven strategies, you will be on your way to achieving the success you deserve. So, take action now and sign up for our program to start your journey toward marketing mastery and business success!
Legal Disclaimer:
Results may vary and we cannot guarantee success or specific outcomes. The success of any marketing strategies or techniques taught in this training program depends on various factors such as market conditions, competition, individual effort, and other factors beyond our control. We provide training and guidance, but it is up to each participant to implement the strategies and take responsibility for their own success. Any examples of success or results shown are not typical and should not be considered as a guarantee of results. We do not make any express or implied warranties or guarantees about the performance of any strategies or techniques taught in this program.